Network4 secures broadcast rights for Bundesliga in Hungary with a four-year deal agreed

  • Network4 acquires rights to Bundesliga, Bundesliga 2, Supercup and relegation play-offs through to the end of the 2024-25 season
  • The Bundesliga will feature across Network4’s wide range of platforms, including sports channel ARENA4 and its new OTT platform ARENA4+, with key games also simulcast on linear flagship channel TV4
  • Network4 is the fastest growing TV group in Hungary

Network4 will be the new home of the Bundesliga in Hungary after the broadcaster agreed a four-year deal with Bundesliga International, a subsidiary of DFL Deutsche Fußball Liga.

The partnership will ensure Network4 has exclusive rights to deliver live coverage of more than 300 matches per season from the Bundesliga and Bundesliga 2. The long-term agreement also includes live broadcasting of the German Supercup and the all-important relegation play-offs each year. In addition, Network4 will also broadcast a number of on-demand Bundesliga programmes, such as the Bundesliga Highlights Show and Bundesliga Weekly, to keep Hungarian football fans up to date on the latest from the German top flight.

From the start of the 2021-22 season Network4, the fastest growing TV network in Hungary, will broadcast all matches from the Bundesliga, until the conclusion of the 2024-25 campaign. With games shown on both linear and via the broadcaster’s new dedicated OTT-sports platform ARENA4+, Network4 will be the go-to place for fans to see their favourite Bundesliga stars.

All matches will be available on ARENA4+, Network4’s ground-breaking online platform, capable of delivering next-gen broadcast solutions with user-defined original or localised commentary. The majority of games will also be available on ARENA4, the newest and fastest growing linear sports channel in Hungary. Furthermore, select Bundesliga matches will be simulcast on Network4’s flagship channel, TV4. Underlined by the DFL’s approach to provide its broadcast partners with state-of-the-art media content and services, fans in Hungary can now look forward to getting never before seen content possibilities on theARENA4+OTT platform.

Peter Gulacsi of Leipzig – via Getty Images

Bundesliga International CEO Robert Klein said: “From players such as Péter Gulácsi and Willi Orbán at RB Leipzig, to Pál Dárdai who has graduated from player to coach at Hertha Berlin, the Bundesliga has always been a stage where Hungarian players have shone. This latest agreement highlights the popularity of the Bundesliga and we look forward to working with Network4 to bring engaging, localised content to fans throughout the country.”

Network4 Chairman of the Board Andras Borsány-Gyenes said: “Our goal is to take the Bundesliga broadcast experience to the next level. ARENA4 and ARENA4+, together with Bundesliga International, ensure that, making each and every game across the two leagues available. Some key matches will also be showcased on our main channel, TV4. From the coming season, we will also be able to provide a very sophisticated OTT experience as yet unseen by Hungarian viewers. Fans will never have to miss any key moments from any game.” Follow all the latest Bundesliga action on and via the official Facebook, Twitter and Instagram channels.